Wednesday, April 22, 2009

Go behind-the-Scenes at Photo Shoot


Lights, camera and what action. It all happened today when photographer Brian Tucker arrived at our St. Louis photo studio to shoot Spring fresh day-to-dinner dresses and this summer's must-have trend, the maxi dress. "Millie", our perfect size 18 mannequinn, showed off her curves thanks to the talents of super stylist Alaina Wilson. Watch for the collection to be posted very soon at http://www.sydneyscloset.com/. Meanwhile, take a sneak peek behind-the-scenes at the shoot.

Wednesday, April 15, 2009

Prom 2009 Short Story


With the countdown to Prom 2009 underway, the short Prom dress stands out as a a top trend. Never before have soooo many teens opted to hike the hemline of their prom dress to the knee or just below the knee. No wonder short Prom dresses are flying out the door. The look is super fun and flirty. Best of all, you get a dress to wear again!


Sheer Delight, a short A-line dress with an Empire waist, ranks as the bestseller with a close tie for second place to No Frills, a taffeta with cap sleeve seen in Teen Prom, and City Lights, a sequin A-line that dazzles.