Sydney's Closet honorable mention in St Louis Post Dispatch Buzz Around Full Figured Fashion Week

Recognition from the press is always appreciated, and when it's from your very own town, it's quite endearing.  A shout-out of huge thanks to Debra Bass for including Sydney's Closet in her latest article, Can plus-size and high-end designer fashion meet in the middle?  It has been great fun to hear many shoppers at the store talk about reading her article!

In the article Debra does a great job of summarizing the third annual Full Figured Fashion Week, which just wrapped up another successful weekend in New York. Increasingly designers and retail stores are realizing the need for bigger and better fashions for the plus size woman.  

Plus size model Fluvia Lacerda who modeled for Sydney's Closet Spring 2011 Collection, was honored as the Plus Size Commercial Model of the Year. 

Sydney's Closet was proud to be one of 15 designers from the U.S., Canada and Europe to be showcased.  Two of our lovely gowns were included, and were very well received by the FFF crowds!

 

 

Fluvia Lacerda - Sydney's Closet Model & now also Commercial Print Model of the Year!

The Fashion Team at Sydney's Closet is absolutely thrilled for Fluvia Lacerda for being honored as the Full Figure Fashion Week Award for Commercial Print Model of the Year! 

“The fact that I won this award is a major deal and I’m very passionate about my work, mostly because I feel that I represent the body image of many women,” says Lacerda.  “I'm not only a healthy woman, but one who wears a size 18 and am confident about it.”

 

Fluvia can be seen below as our beautiful cover bride of our Spring 2011 Bridal catalogue.  She also modeled numerous other bridal gowns and prom fashions.  She is a native of Rio de Janeiro, Brazil, who now resides in New York.  Fluvia brings confidence and style to her profession as a size 18, as well as femininity.  And lets not forget an edge of "hot" from her native Brazil.

 

Featured on CNN & in the FFF Finale - Sydney's Closet is Dressed to the Nines!

Can someone please let us know when are feet hit the ground, because right now we are on Cloud 9!

Sydney's Closet Fashion Team was tickled to be a featured designer at the Full Figured Fashion Week 2011 in NYC, sponsored by our dear friends at Sonsi.  It was a fun filled event, with fashions ranging from casual to glitz and glamour.

Attendees from across the world got a first hand look at the wonderful plus size fashions available to them, and a look at fashions to come.  Designers and stores are realizing the need to be more real with their plus size fashion, and the options available to women of all sizes.  Every woman deserves the right to look and feel 

The finale show on Saturday was attended by 1,000 customers, and showcased more than 25 designers.  Sonsi set the mood with being first to the floor, with 12 fabulous looks.  Sydney's Closet is extremely proud to have been the final featured in the Sonsi collection with Dressed to the Nines (shown below)!

Even more recognition was given by CNN Living with their article Plus Sized Women: It's our turn for fine fashion.  CNN showcased the designs showed by Sonsi, including Sydney's Fashion, and did interviews with
Mara Urshel (Owner of Kleinfeld), and Gwen DeVoe, the executive producer of FFF. They agree the need is there, by the consumers, but now we need to get more designers to listen.

Full Figured Fashion Week is Rockin' New York City!

The 3rd annual Full Figured Fashion Week will be heating up the city of New York staring today, June 16th at the Affinia Hotel, and finishing on June 18th with a fashion show finale Saturday evening at The Marriott Marquis in New York City.

The FFF event is for the plus-size industry and its consumers, models, designers, retailers, bloggers and more!  Sydney's Closet is proud to be part of the Sonsi team, and will have gorgeous dresses from our Signature Collection shown!

Over 1000 attendees are expected this year, and at last report tickets were almost sold out.  If you are lucky enough to be attending the event in person, we would love to hear from you!  Tell us what fabulous fashions you are seeing, and remember...we always love pictures!

Happy One Year Anniversary to Sonsi.com!

As they approach their One Year Anniversary, Sonsi.com has many things to celebrate! 

Sonsi.com is an award-winning online shopping site exclusively for plus-size women.  They recently did a head-to-toe makeover that is modern and fresh, and expanded.  In their revamp they have created “Style Your Way™ outfitting tool”, helping plus size women take the guesswork out of finding the perfect outfit to match the occasion. 

Since launching in June 2010, Sonsi.com quickly became a hot spot for plus size women to shop and do social networking.  They have continued to expand the fashion lines offered, including yours truly, Sydney's Closet!

This week Sonsi.com is once again off to Full Figured Fashion Week in New York, where they are sure to wow the audience with their beautiful selections of fashions.